A true leader is not measured by their power, but by their ability to empower others…
Leading Leo is designed to support ambitious businesses that need expert marketing support—without the commitment of a full-time hire.
Whether you need a one-person marketing department for a day per week, or focused help on a one-off project, Bec will bring strategic insight and hands-on delivery to help your brand grow with confidence. Leading Leo services cover everything from campaign development, content creation and graphic design to brand positioning, digital strategy and internal communications.
Meet Bec
With over 25 years’ experience in business admin, marketing, communications, and brand leadership, Bec Wallis has worked with startups, social enterprises, government bodies, and established brands across sectors. Her approach is strategic, practical, and always audience focused. Bec created Leading Leo to give organisations the benefit of senior-level marketing thinking—when and how they need it.
Known for being adaptable, insightful, and easy to work with, Bec thrives on solving complex marketing challenges and bringing clarity to brand storytelling.
No idea about marketing? No worries! Bec can guide you through a marketing plan and empower you to learn and take charge.
Let’s bring your marketing to life—one smart move at a time!
About
Why Leading Leo?
Agile support: Available by the day, or project.
Senior-level expertise: Strategy meets execution—no hand-holding needed.
Tailored solutions: Bec will meet you where you are, and help get you where you’re going.
Efficient and impactful: Cuts through the noise to focus on what works.
From scaling startups to organisations in transition, Leading Leo helps businesses find their voice, sharpen their message, and connect with the audiences that matter most.